Do you remember the sayings “the customer is always right” and “the customer is king”? I am wondering what happened to them. I would consider myself to be a spender. Not that I don’t keep a security fund in my bank account at all times, but I am not a cheapskate. I still buy CDs and DVDs, I buy a lot of books and I also have my fair share of little electronic gadget to make my life just a little less/more complicated. If you only do your shopping online than you escape what I like to call the customer trap. When was the last time you were at a store and needed some advice from a salesperson and actually got the help that you went there for? I have been duped several times, just to give you an example: I wanted to get a faster internet provider and the salesman assured me that they could upgrade my connection to a much higher speed (he even called a person at their tech-center to confirm it to me). When I finally received the new connection passwords it turned out to have been a hoax because my connection speed was still the same.
More than once I have noticed that customers that are not very familiar with the item they want to purchase are talked into buying a more expensive product that they don’t need. It is sad to see that it is more important to dupe your customers and make a lot of money off them, than to genuinely be interested in helping them. Of course I am very well aware of the ideas behind the free market economy but I’m tired of uneducated salespeople that can’t help you because they don’t know their products. If you want to buy for example a new television it is very important to get the right information before you make a purchase, or you will end up with a device that is ten times more advanced than you actually can use (the new HD standards are not used everywhere and most people don’t really understand the difference between standard SDTV and modern 720p and 1080p HDTV, a difference that has an enormous impact on the price range). So what happened to the friendly helpful salesperson? The last time I met one was when I went to the PC Spezialist branch in Trier. The main board of my new computer was defective due to an error I made while installing the CPU so I had them check it out. At first they told me that it was busted and that I had to buy a new one but then they tried to clean the whole thing and it paid off. The technician gave it an extra effort and thereby saved me a lot of money. Money I would probably have spent in their store. But since they did not try to rip me off I will probably go there more often from now on.
So here is an idea: try to be nice to your customers and ACTUALLY help them for a change, you might find out that it pay off and that they will return because a satisfied customer is a good customer.
More than once I have noticed that customers that are not very familiar with the item they want to purchase are talked into buying a more expensive product that they don’t need. It is sad to see that it is more important to dupe your customers and make a lot of money off them, than to genuinely be interested in helping them. Of course I am very well aware of the ideas behind the free market economy but I’m tired of uneducated salespeople that can’t help you because they don’t know their products. If you want to buy for example a new television it is very important to get the right information before you make a purchase, or you will end up with a device that is ten times more advanced than you actually can use (the new HD standards are not used everywhere and most people don’t really understand the difference between standard SDTV and modern 720p and 1080p HDTV, a difference that has an enormous impact on the price range). So what happened to the friendly helpful salesperson? The last time I met one was when I went to the PC Spezialist branch in Trier. The main board of my new computer was defective due to an error I made while installing the CPU so I had them check it out. At first they told me that it was busted and that I had to buy a new one but then they tried to clean the whole thing and it paid off. The technician gave it an extra effort and thereby saved me a lot of money. Money I would probably have spent in their store. But since they did not try to rip me off I will probably go there more often from now on.
So here is an idea: try to be nice to your customers and ACTUALLY help them for a change, you might find out that it pay off and that they will return because a satisfied customer is a good customer.
Say What???? 